Design Principles - Final Compilation

5.2.2024 - 28.3.2024 /Week 1- Week 7

Low Li Vern/ 0362678

Design Principles/ Bachelor of Design (Honours) in Creative Media

Final Compilation & Reflection

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BLOG POST

Design Principles - Task 1

Design Principles - Task 2

Design Principles - Task 3

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INSTRUCTIONS

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Design Principles : Task 3

14.3.2024 -28.3.2024 /Week 6- Week 8

Final Outcome

Fig 4.1 Final Outcome - JPEG

Fig 4.1 Golden Ratio

Fig 4.1 Rules of Third

Fig 4.1 Movement

Design Principles :

1. Golden Ratio

2. Rules of Third

3. Movement

4. Hierarchy

PDF Link <Low Li Vern_Life Below Water_Design Principles> : https://drive.google.com/file/d/1ZtbaNuUyzrsZuA2NL7yc7eoMD7zkeEAy/view?usp=drive_link

Rationale : 

This artwork follows design principles like the golden ratio and rules of thirds to create a pleasing layout. It guides the viewer's attention with a clear hierarchy of elements. Movement is added through bubbles and the mermaid's flowing tail. By mixing cyberpunk elements with marine life, the piece prompts us to think about how technology impacts our environment. The use of metal armor and see-through tails adds a futuristic vibe while reminding us of the need to protect our oceans. It's a reminder of the delicate balance between nature and technology and urges us to take care of our underwater world. Through the details of the artwork such as using everyday items like forks and spoons to represent coral, while the mermaid wears metal armor for protection. It encourages us to think about pollution and its impact on nature. The inclusion of futuristic elements, such as transparent tails and machine-like jellyfish heads, highlights how unchecked technology can harm marine habitats in future.

PDF Link <Low Li Vern_202402_Design Principles Blog> : https://drive.google.com/file/d/17Uq5birS_PRjw2r-9FFSqT47AIkHQBnm/view?usp=drive_link

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REFLECTIONS

Through this module, I've gained invaluable insights into utilizing design principles to enhance the layout of my artwork. Prior to engaging with this module, my artwork layouts were lackluster, with simplistic designs resulting in overall poor visual impact. I've found immense satisfaction in the process of brainstorming ideas for my artwork, allowing me to delve deeper into the creative process. Additionally, I've particularly enjoyed the collaborative aspect of sketching my concepts and seeking guidance from Mr. Charles, whose input consistently sparks inspiration and enriches my brainstorming sessions.

However, I've encountered challenges when it comes to selecting suitable colors for my artwork, a task that I've struggled with. Reflecting on my learning journey, I've come to realize the extent of my shortcomings in layout design prior to grasping design principles. Moving forward, I recognize the need to dedicate more attention to implementing these principles to improve the overall quality of my artwork layouts.

Throughout this process, there has been a notable transformation in my ability to effectively translate my sketches into visually captivating compositions, thereby engaging viewers more effectively. Nonetheless, my proficiency in color selection remains an area requiring further refinement. This aspect of my learning journey underscores the ongoing need for improvement and development in my artistic skills.

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THE END